It's The Name In Front That Matters [NOT The Name At The Back]

It's The Name In Front That Matters [NOT The Name At The Back]

The past two months, I've been tracking [sometimes 5 to 10 times a day] updates with regard the demand of NBA superstar Damian Lillard to get traded to MIAMI HEAT [which the NBA Commissioner stomped down, stating that contractually, a player CANNOT dictate WHERE TO GO at his own whim].  It's The Name In Front That Matters [NOT The Name At The Back].  When I sat down for my morning coffee today, Lillard was traded by his PORTLAND Team NOT to MIAMI HEAT but to the MILWAUKEE BUCKS.  Indeed, as they say day-in day-out, NBA is a business

In fact, to state that NBA is a business is an understatement.  BUT we won't waste precious time on that fact.   Truth is, It's The Name In Front That Matters [NOT The Name At The Back].  Like it or NOT, we are frequently judged by the name we are associated with.  Could be your surname associated with your family.  Could be your employer associating you with the organization

Without breaching data privacy, I have relatives who are 'filthy rich' but throughout their generations, they have remained as humble and even incognito, living life as very ordinary folks.   Back to MIAMI HEAT, it is their vaunted CULTURE that is either the source of envy or enmity.  WHY?  No less than their Filipino-American Coach Erik Spoelstra said:  MIAMI CULTURE IS NOT FOR EVERYBODY

So, It's The Name In Front That Matters [NOT The Name At The Back].  Even in Sicily, Italy, that CULTURE thing is spelled O-M-E-R-T-A which refers to their unwritten code or policy of KEEPING SILENT about crimes and refusing to cooperate with the police.  Obviously, this is a stretch❎❎❎

So, what's in it for us then?  Frankly, we got to protect the untainted name we are associated with, be it our FAMILY NAME or the ORGANIZATION we're associated with because you could be a STAR or a FLOP but It's The Name In Front That Matters [NOT The Name At The Back].  Swinging back to your personal life, whether you are that GOOD or you end up that disgustingly BAD, undoubtedly you will drag the NAME of your partner/spouse and your family UP or DOWN, depending on the trajectory coming out from the consequences of WHAT YOU ARE or WHAT YOU DID❗❗❗